The largest of the Scandinavian countries both in land size and population, Sweden has a lot to offer its visitors, from chic cities to vast wilderness. Bordered by Norway and Finland, and connected to Denmark by the Oresund Bridge, Sweden is a land of cultural contrast.

Much of the country is sparsely populated which makes it an ideal destination for those looking to explore off the beaten path. Much of Sweden is cloaked in forest, and there are thousands of lakes, with large stretches of water between Stockholm and Gothenburg.

The beautiful Laponia wilderness is the largest area of unmodified land in Europe, encompassing around 9400 square kilometres of natural beauty. A large, mountainous wildlife area in the northern Lapland province, Laponia is cultured by the reindeer herding Sami people who live much as they did centuries ago. Such a natural and historical treasure is protected as a UNESCO World Heritage Site since 1996.

Meanwhile, Sweden’s modern metropolises offer sophistication and style on a different level. The capital Stockholm is one of the world’s most beautiful cities, spread across several islands and characterised by its contemporary and clean appearance. Here there are a wealth of museums, Baroque architecture, chic boutiques and cafes that overlook the picturesque harbour.

The endless summer brings long days when the sun barely sets, lending to heaps of activities well into the night. Swedes enjoy their summers with water ranking high on the list of destinations. Rivers, lakes and beaches become the centre of activity for Scandinavian fun. Of course no trip to Sweden would be complete without sampling a Smorgasbord or indulging in a Swedish sauna.
Whether you are seeking the excitement of an elegant city, skiing powdery slopes, exploring untamed wilderness or relaxing on the beach, Sweden provides plenty of choices for a wonderful holiday.