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Feb. 2010

HotelTravel.com Launches Innovative Dynamic Content to Empower Travel Consumers

Tom RacetteBack to press release

PHUKET, 3 February 2010 - HotelTravel.com has upgraded its latest website with innovative dynamic travel content, and other exciting applications, to empower consumers with more information to plan unique holidays.

The site's main hotel search function is prominently displayed on the upper left hand corner of every page on HotelTravel.com. A new filtering tool allows guests to tailor their accommodation selection by area, hotel name, budget, must have facilities, or hotel chain. This live filter application gives instant on page results and allows customers to select properties best suited to their individual travel plans.

Another important addition offers 'Real Close’, Real Hot’ or ‘Real Popular' hotel alternatives, leaving customers spoiled for choice.

This handy feature pops up on individual hotel pages providing a list of alternative hotel choices just in case. 'Real Close' offer alternative hotels with the same criteria within close proximity and gives the distance away in metres. 'Real Hot' offers the best deals (from four current promotions) within a two kilometre radius. 'Real Popular' are the best selling hotels available on HotelTravel.com in the chosen destination with the distance from the original property conveniently provided.

HotelTravel.com also added informative event and travel content on its attractive new-look right hand border. The event calendar scrolls through thousands of events with a news feed type interface based on customer destination and travel periods.

Travel guide navigation has also been completely revamped; making it faster and more convenient to access valuable information using exclusive technology developed by HotelTravel.com’s programming team. Insightful travel articles (by destination or topic) are now delivered dynamically to enhance the customer’s travel experience, providing  helpful traveller’s tips, sightseeing options, transportation and information on local activities from the website’s extensive archive of travel guides in eight major languages.

HotelTravel.com Founder & CEO, Blair Speers, said the company's sole focus was on providing  consumers with the best customer experience, and the most attractive available rates, for booking hotels on the Internet.

"We are obsessed with making HotelTravel.com the best accommodation booking site online. We are driven to continually refine and enhance the customer experience with helpful tools that are both easy-to-use and practical based on our customer's needs.”   -----ends-----

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